This course will help you learn principles, strategies, and skills for success that will serve you not only in this course, but also in your career and your life. This is an exciting and challenging time and success in any venture comes from understanding basic principles and knowing how to apply them effectively. You will learn about economics, global business, ethics, entrepreneurship, management, marketing, accounting, finance, and more.
Chapters Include:
- Taking Risks and Making Profits Within the Dynamic Business Environment
- Understanding Economics and How it Affects Business
- Doing Business in Global Markets
- Demanding Ethical and Socially Responsible Behavior
- How to Form a Business
- Entrepreneurship and Starting a Small Business
- Management and Leadership
- Structuring Organizations for Today’s Challenges
- Production and Operations Management
- Motivating Employees
- Human Resource Management: Finding and Keeping the Best Employees
- Dealing with Employee Management Issues
- Marketing: Helping Buyers Buy
- Developing and Pricing Goods and Services
- Distributing Products
- Using Effective Promotions
- Understanding Accounting and Financial Information
- Financial Management
- Using Securities Markets for Financing and Investing Opportunities
- Money, Financial Institutions, and the Federal Reserve
- Working Within the Legal Environment
- Using Technology to Manage Information
- Managing Risk
- Managing Personal Finances
Diploma and Certificates Applicable to the Introduction to Business Course:
Intro to Business Certificate
Intro to Business Diploma
eBook access included in tuition
Why ebook? Ebooks offer numerous benefits! They empower you to create flashcards instantly, allowing you to reinforce your understanding of challenging sections. Ebooks facilitate active engagement by enabling you to highlight important passages effortlessly. Plus, they automatically bookmark your progress, ensuring you never lose track of where you left off. One standout feature of ebooks is their read-aloud functionality. Whether you’re on a long commute or simply need a break from reading, this feature allows the book to be narrated to you, providing a convenient alternative to traditional reading.
Ebooks offer many benefits that cater to diverse reading preferences and lifestyles, and as an added benefit, Ebooks are available on any device!