Creating a Consumer-Friendly Sales Culture
The “big bank” had a “big problem” — an ill-advised, completely over-exaggerated sales culture. They bragged and boasted for years about how it was the leader of the pack when it came to cross-selling. Sometimes when you make unrealistic sales goals, and it’s all about the numbers, the culture will collapse. – see complete description below.
Webinar Description and Audience
The “big bank” had a “big problem” — an ill-advised, completely over-exaggerated sales culture. They bragged and boasted for years about how it was the leader of the pack when it came to cross-selling. Sometimes when you make unrealistic sales goals, and it’s all about the numbers, the culture will collapse.
You want to excel at customer service and you’ve invested heavily in developing products to help your customers – and stay competitive. You want to blend the two and get excellent results, engaged employees, and happy customers. This webinar will help you do just that.
We will explore what to do and what not to do to shape your sales/service culture into a thriving, customer-focused, employee engaged success!
There is nothing magical to help you prepare and convey the vision of your culture. It takes planning and implementation to develop core values that ensure you take care of your customers and train your employees. When you build a culture focused on doing the right thing by both the customer and the employee, you have a win-win game plan.
Now more than ever before, the regulator, the auditor, the community, your board of directors, and staff will pay close attention to the talk you claim to walk.
This Program Will Help You:
•Structure appropriate targets and incentives.
•Plan your cross-selling program right. Train it right. Stay devoted to doing right by your customer.
•Establish the cornerstones of your culture, values and vision.
•Determine who will be accountable for leading the culture.
•Set expectations for your customer-facing staff to support the culture.
•Plan how you will train your leaders and your staff.
•Determine what behaviors and results you will incentivize.
•Track and audit all results, values, numbers and behaviors.
•Proudly hand your sales performance plan over to the examiners.
•Show your community, your customers and your staff that integrity is first, always.
Who Should Attend?
All managers, sales people, and customer service professionals.
Webinar Viewing Options
INCLUDES 7 DAYS OF ONDEMAND PLAYBACK! With this option, you will participate in the webinar (via the internet) as it is being presented. You will login to the webinar on your PC to view the PowerPoint presentation, and you have the option of using your PC speakers or a telephone for the audio. You can type and send your questions to the instructor. Many companies are now running their PC through an LCD projector allowing many employees to participate at the same time. And don’t worry if you miss the webinar, you can still view it for up to seven days after it takes place!
SIX MONTH ONDEMAND VIDEO:
With this option, you will receive an e-mail that contains a link to the PowerPoint slides (to download, print, and copy) as well as a link to the media player where you will view and hear the entire webinar just as it was delivered, featuring the full-color PowerPoint presentation with audio. You can pause, fast-forward and rewind as needed, which makes it a very effective training tool. The OnDemand Video will be available to you (and anyone else in the company) for six months and can be accessed 24/7 as many times as you wish. Delivered via e-mail the day after the webinar takes place.
If you do not have internet access or want to make the webinar part of your training library, the CD-ROM Recording is a great option for viewing a webinar. You can pause, fast-forward and rewind as needed, which makes it an effective training tool. With this option, you will receive a download of the PowerPoint slides and a CD-ROM Recording (featuring PowerPoint presentation with audio) of the webinar via regular mail. Mailed 7 to 10 days after the webinar takes place.
Webinars can be scheduled and offered exclusively for your company. They can even be customized to best fit your needs. To find out more, please complete the in-house request form found in the Schedule and Registration Information section below.
Continuing Education (CE) Credits
This webinar is recommended for 2.5 CE Credit Hours. Each attendee will receive a Certificate of Attendance for self-reporting of CE Credits.